As Chairman and Chief Executive Officer of Threshold Entertainment Group, Lawrence Kasanoff produces movies, television series, and location based entertainment, largely based on some of the world’s biggest brands, including STAR WARS, LEGO, MARVEL, MORTAL KOMBAT and STAR TREK.
Under his Threshold Entertainment Group banner, Kasanoff oversees the company’s subsidiaries, which include Threshold Entertainment, Threshold Animation Studios, Threshold Immersive Virtual Reality and Blackbelt TV.
As a producer or studio head, Kasanoff has been instrumental in the production of over 250 feature films, including DIRTY DANCING, and the Academy Award® winning Best Picture, PLATOON.
As an Executive Producer, Kasanoff made such box-office smash hits as James Cameron’s TRUE LIES, starring Arnold Schwarzenegger.
As president and co-founder of Lightstorm Entertainment, Kasanoff supervised production, marketing, publicity and merchandising for the four-time Academy Award® winning film, TERMINATOR 2: JUDGEMENT DAY.
He produced two films, BLUE STEEL and STRANGE DAYS, with Academy Award® winning director, Kathryn Bigelow.
Mr. Kasanoff often operates at the nexus of entertainment and technology. He was the first:
• to use digital morphing in a major film (T2)
• to make a hit movie from a video game (MORTAL KOMBAT)
• to use a 3D Steadicam, which his company co-invented (STAR TREK: THE BORG INVASION)
In the music world, he has worked with several of the world’s biggest artists, including Michael Jackson and The Rolling Stones. For TERMINATOR 2, he produced MTV’s Video of the Year, ‘You Could Be Mine,’ with Guns ‘n Roses.
Kasanoff and Threshold Entertainment Group have been profiled in The New York Times, The Wall St. Journal, USA Today, Time Magazine, Wired, Maxim, and Playboy and have been featured on CNN, FOX News, ABC World News Tonight, CNBC, The Howard Stern Show and more.
Kasanoff oversees all facets of Threshold Entertainment, which produces live-action feature films and then produces that intellectual property on multiple media platforms. The company currently has several films in the pipeline, focused largely on sci-fi, fantasy and action genres.
Kasanoff’s most prominent and widely regarded success of his intellectual property management model is MORTAL KOMBAT. He produced all Mortal Kombat media including the two number one box office hit films, MORTAL KOMBAT and MORTAL KOMBAT: ANNIHILATION. Kasanoff also produced a Mortal Kombat live-action television series, an animated series, platinum-selling soundtracks, a Radio City Music Hall Live Stage show and a live tour. The Mortal Kombat franchise has grossed approximately $5 (five) billion.
THRESHOLD ANIMATION STUDIOS
Threshold Animation Studios, the banner under which Kasanoff produces animated films, recently announced a deal with Universal Home Entertainment to make CGI Animated films based on popular consumer brands.
Threshold Animation Studios productions include:
"Lego Star Wars: The Empire Strikes Out", which received a 2013 Annie Award nomination for Best Children Television Production.
Lego: The Adventures of Clutch Powers – the first full-length Lego feature film.
The Amazing Adventures of Spider-Man - theme park 3D ride film for Universal Studios Florida.
Star Trek: Borg Invasion 4D - location-based entertainment film for the Las Vegas Hilton.
Justice League: Alien Invasion 3D for Warner Brothers Movie World.
Lego City: Clutch Powers 4D – 4D attraction for Legoland.
Disney’s Mission: Space – For Epcot Center, the attraction featured on the cover of Disney’s Annual Report.
Bionicle: The Legend Reborn – full-length Bionicle CGI feature film.
Threshold’s MARVEL SUPERHEROES 4D is a first of its kind, immersive, 360-degree dome, 4D (stereoscopic 3D plus physical effects) show now playing in its fourth year in Madame Tussaud’s London.
THRESHOLD IMMERSIVE VIRTUAL REALITY
Threshold is using its proprietary Virtual Reality technology to disrupt the $65 Billion/yr theme park industry. It has signed with some of the world’s biggest brands in entertainment to achieve this. Details to come!
An SVOD service that targets 18-34 year old guys in Emerging Markets via a proprietary MICROSOFT deal which allows the same delivery cost to consumers anywhere in the world. It's Martial Arts content appeals worldwide and universally to the target audience.
It’s motto: Kicks! Flicks! & Chicks!
Kasanoff holds an MBA from the Wharton School of Business and a BA from Cornell University. He is an avid photographer, animal lover, and traveler.
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